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    Advertisement (UG)
    General
    LESSON 1: AD CAMPAIGN
    LESSON 2: AD ENDOWMENT
    LESSON 3: AD MEDIA
    LESSON 4: ADVERTISING COPY
    LESSON 5: ADVERTISING AGENCY
    LESSON 6: EVALUATION OF ADVERTISING EFFECTIVENESS
    LESSON 7: INTRODUCTION TO ADVERTISING
    LESSON 8: MESSAGES AND CREATIVITY IN ADVERTISING
    LESSON 10: RELATIONSHIPS AND COMPENSATION OF ADVERTISING AGENCIES
    LESSON 11: SETTING OF ADVERTISING OBJECTIVES
    LESSON 12: SOCIAL AND ECONOMIC ASPECTS OF ADVERTISING
    LESSON 13: TYPES OF ADVERTISING
    Topic 13
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    It is a unique and innovative initiative of the University to provide a taste of the range of opportunities and tools that will be available to students and teachers on a daily basis. This framework provides a host of collaborative tools based on Web 2.0 to cope with the various needs of the teaching and learning community.

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